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Marketing communications : objectives, strategy, tactics
8.2.2025

Marketing communications : objectives, strategy, tactics
  • Sách
  • Rossiter, John R..
    Marketing communications : objectives, strategy, tactics / Rossiter, John R. ed.
    London: SAGE Publications, 2018.
    xi, 566 tr, ill.; 25 cm.
  • 9781526438652

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